Tuesday, February 7, 2017

Post 1 - Victor Moya

The art work I decided to chose is Women Don't Get Aids: They Just Die From it by Gran Fury. Fury's collective work is devoted to AIDS activism through agitprop art. The method Gran Fury used to get his message across was in the form of posters, printed ads, stickers, billboards, fliers, and bus signs.

Before social medial made getting a message out to a mass  simple and fast the artist and activist Gran Fury was using a combination of bold graphic design tactics to reach people.  Due to the disastrous government and political inaction, Gran Fury decided to combine the techniques of advertising with information to educate and motivate the general public with slogans such as “Women Don’t Get AIDS and Kissing Doesn't Kill"

Women Don't Get AIDS. They Just Die From It" is a provocative poster in big bold letters. The poster focuses and explains the problem which was "65% of HIV positive women get sick and die from chronic infections that don't fit the Centers for Disease Control's definition of AIDS. Without that recognition women are denied access to what little healthcare exists. The CDC must expand the definition of AIDS."


Utilizing a simple and straight forward advertising the poster grabs attention by making the viewers ask themselves How can a woman not get AIDS, yet still die from the disease?.The poster also gives the viewer enough information to solve the problem by pointing to the health care system asking them to expand their knowledge of Aids.


Fury embraced popular culture and advertisement. He also made art work that demanded that gays and lesbians should be accepted in society which lead me to chose the art work Kissing Doesn't Kill: Greed and Indifference Do also by Gary Fury. Kissing Doesn't kill: Greed and Indifference Do shows three couples kissing and behind them a white background. The people in the poster are young, from different races and seem to be dressed with fashionable clothes. On the left a crossed racial couple kissing, in the center two gay men kissing and on the right two women also kissing. Fury cleverly used the power of advertisement and made his art work seem like a popular clothing advertisement. 


Both works of art are made by the same artist and activist Gran Fury but tackle two different social issues. The two pieces of work clearly show that fury wanted to tackle social and political problems and gives it's viewers a path to a solution. Women Don't Get Aids, and Kissing Doesn't Kill have similar goal which is to get the message across to all society, but use different design and advertisement techniques. Women Don't Get Aid: They Just Die From it is using mostly typography like bold text and giving key statistics to the viewer. Kissing Doesn't Kill: Greed and Indifference Do  focuses less on typography but grabs the attention of the viewer by using powerful  images of young gay and cross racial couples kissing each other. Fury also gives the poster the look of popular ad which is known to attract more people.

Fury's art work is powerful. His work is meant to wake people up and evoke anger. The posters have a  purpose which is to inform and send a direct message to the masses. The messages in his art shed light into problems which society, and specially politicians were not working to solve such Aids, racism and embracing gay and lesbians into society. With great design tactics a strong visuals fury was able to use his work as a positive propaganda  to get his point across. Fury's work is very inspirational and very influential giving today's activist a blue print on how to approach social issues.




https://www.brooklynmuseum.org/exhibitions/agitprop
http://www.vam.ac.uk/blog/network/out-on-display-11-kissing-doesnt-kill
http://collections.vam.ac.uk/item/O76239/kissing-doesnt-kill-greed-and-poster-gran-fury/

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